SACHIN UPPAL
Fractional CMO & Advisor
Sachin is a Fractional CMO and advisor to PLabs. He brings deep expertise at the intersection of marketing strategy and advertising technology, shaping campaign architectures across Meta, Google, and Amazon that deliver measurable results.
LINKEDIN3 POSTS
THE INSTAGRAM ADS PLAYBOOK NOBODY GAVE YOU.
Instagram ads look simple. They're not. Here's what actually drives conversions.
YOUR FACEBOOK ADS KEEP GETTING REJECTED. HERE'S WHY.
You wrote the copy, designed the creative, hit publish, and Meta said no. Here are the five most common reasons and how to fix each one without losing your mind.
YOUR ROAS DROPPED. HERE'S WHAT ACTUALLY HAPPENED.
Everyone panics when ROAS drops. But the real question isn't what happened to your numbers. It's whether you ever understood what they meant in the first place.